AI search visibility for WordPress

See who AI recommends instead of you, and why.

BotBrief Pro asks ChatGPT, Claude, Perplexity and Gemini the questions your customers ask. It shows the businesses they suggest instead of you, the reasons they give, and which of those reasons your website never mentions. Then it helps you add them from your own WordPress site.

Get BotBrief Pro

From US$79.99 a year · uses your own AI keys, no markup · 1, 5 or 25 sites

AI assistant
My water heater just burst. Who's the best plumber in Riverside?

Two good options:

Northside Plumbing is well reviewed online and takes emergency calls 24/7.

Harbor Pipe Pros has strong reviews and same-day visits.

Bayside Plumbing & Heating: not mentioned
BotBriefWhy AI picks them
  • Emergency calls 24/7Northside PlumbingNot on your site yet
  • Well reviewed onlineNorthside Plumbing, Harbor Pipe ProsNot on your site yet

Do you take emergency calls 24/7?

YesNo
Saved as a fact. Publish, and your FAQs, business profile and llms.txt say it. The next check shows whether AI picks it up.
Example, made-up businesses
Runs inside your WordPress Your own AI keys, no per-question fees to us Writes into Yoast, Rank Math and All in One SEO Answers only from facts you confirm
Free check, no sign-up

Is your website ready for AI search?

Enter your address. In a few seconds you'll see what ChatGPT, Claude and Perplexity can read on your site, and what's missing.

Reads only your public home page, robots.txt, llms.txt and sitemap. Uses no AI.

The problem

More customers ask an AI assistant before they search. It answers with whatever it can find.

What often happens

  1. The assistant names a competitor, not you
  2. It guesses your hours, prices or service area, and gets them wrong
  3. You never see the answer, so you can't fix it
  4. Your site doesn't say plainly what you do and don't offer

With BotBrief Pro

  1. See every answer, from four assistants, with web search on
  2. See who they recommend instead, and why
  3. Publish clear, checked facts AI assistants can read
  4. Get the score by email every week or month

No tool can make an AI assistant recommend you. BotBrief shows you where you stand and gives the assistants the facts to get you right.

How it works

Check, fix, then keep watch.

  1. Check

    BotBrief asks up to 30 real customer questions, like "who would you recommend for plumbing near me?", across ChatGPT, Claude, Perplexity and Gemini, with web search on.

  2. Fix

    It reads your own pages, lists the facts it finds for you to confirm, then writes FAQs, descriptions and an llms.txt file from those facts only, and publishes them to your site.

  3. Keep watch

    Pro runs the check every week or month, emails you the result, and keeps a year of scores so you can see the trend.

Get BotBrief Pro
Close the gap

Turn every reason AI gives for a rival into a fix.

BotBrief checks each reason against your confirmed facts. Where you offer the same thing but your site never says so, such as "emergency calls 24/7", it asks you one quick question and adds the answer to what AI can read.

Every check lists every reason, from every assistant you ask, so you see what to fix first. Then the score shows whether it worked: how often each assistant names you, and how often it recommends you.

Who AI recommends instead, and why AI picks them: well reviewed online, emergency calls 24/7, each marked not in your BotBrief yet
Actual BotBrief screen, demo business
Fix it from facts you confirm

One set of checked facts, published everywhere AI looks.

Every answer is written only from facts you confirmed. If a draft mentions a price, phone number, year or place your facts don't support, BotBrief asks you instead of guessing.

FAQs on your site

Up to 40 researched customer questions, answered from your facts, as a block on any page with FAQ structured data.

llms.txt and a business profile

A plain-text summary of what you do, where, and what you don't offer, in the files AI assistants and chatbots read.

Descriptions that match

Search descriptions for each page, sent to Yoast, Rank Math or All in One SEO, plus your Google Business Profile text and social bios.

Short on time? "Finish my BotBrief for me" does the research, answers, keywords and descriptions in one click, and stops only for questions only you can answer.

For agencies

Every client on one dashboard. Every report with your logo.

Connect each client site with a one-time code. Your dashboard shows each client's score, the score per assistant, who AI recommends instead and the next step, lowest score first.

Reports carry your agency's name, logo, colour and contact, and save as PDF from any browser. Show the gap, make the fix, and show the change month by month.

Each client site needs its own Pro licence · Agency covers 25 sites
BotBrief Pro agency dashboard: a client with a 73% score, ChatGPT 60%, Perplexity 60%, Gemini 100%, the rivals AI recommends and the next step
Actual BotBrief Pro screen, demo client
An AI visibility report prepared by an agency: the score, the score per assistant, who AI recommends instead and why
The report, prepared by a demo agency
Get BotBrief Pro
What Pro adds

The free BotBrief checks once. Pro keeps watch.

Pro is an add-on to the free BotBrief plugin. Everything in the free plugin stays free.

What you getFree BotBriefBotBrief Pro
Fact-checked FAQs, descriptions and llms.txt✓✓
AI assistants askedChatGPT or ClaudeChatGPT, Claude, Perplexity and Gemini
Questions per checkUp to 6Up to 30
Why AI picks other businessesFrom one assistantFrom all four
Why AI picks them, in every email—✓
Checks every week or month, by email—✓
Score historyFirst check and nowThe last 52 checks
Reports with your agency's branding—✓
Dashboard of every client site—✓
Pricing

One yearly licence. Pick how many sites.

Every licence has every Pro feature. The only difference is the number of sites.

Single site

For one business.

$79.99 /year
1 site
Get BotBrief Pro
Most popular

Studio

For a few businesses or a small agency.

$179.99 /year
5 sites
Get BotBrief Pro

Agency

For agencies with many client sites.

$399.99 /year
25 sites
Get BotBrief Pro

Billed yearly in US dollars at checkout by Freemius, our reseller. Needs WordPress 6.5 or later and the free BotBrief plugin, which Pro installs for you.

What your AI keys cost. You pay each AI company directly, at its own prices; we add nothing. A full check of 30 questions across four assistants usually costs about 30 cents to $1.20. Weekly checks come to a few dollars a month per site.

After you buy: set up in three steps

  1. Upload BotBrief Pro. Freemius emails you the download and your licence key. Upload the file in WordPress, under Plugins > Add New > Upload Plugin, and activate it.
  2. Click "Install BotBrief". Pro adds the free BotBrief plugin it works on top of, in one click.
  3. Enter your licence key and your AI key. Then run your first check.

Rather do it yourself? Download the free BotBrief plugin and upload it the same way.

Questions

Will this get ChatGPT to recommend me?
No tool can promise that. AI assistants decide for themselves, and their answers change from one day to the next. BotBrief shows you how often you are named across many questions, gives the assistants clear facts about you, and tracks whether that changes over time.
AI answers change every time. Is the score useful?
Yes, because it isn't a single answer. Each check asks up to 30 questions across up to four assistants and reports how often you were named and recommended. Weekly or monthly checks show the trend, which matters more than any one answer.
Which AI keys do I need?
An OpenAI or Anthropic key, which the free BotBrief uses to build your facts and grade answers. Perplexity and Gemini are optional: add a key for each assistant you want asked. Gemini's web search needs a Google AI key with billing turned on. BotBrief tests each key when you save it.
What does it cost to run?
The licence is yearly. On top of that, you pay the AI companies for what the checks use, on your own accounts: usually about 30 cents to $1.20 for a full check of 30 questions. You choose how often checks run.
Will it make things up?
It writes only from facts you confirmed, taken from your own pages and your answers. When a draft mentions a price, phone number, year or place that your facts don't support, it asks you instead of publishing it.
Is this another SEO plugin?
No. It works alongside Yoast, Rank Math or All in One SEO and writes page descriptions into them. Its job is what AI assistants say about you, not search rankings.
Does llms.txt or FAQ structured data help on Google?
Google says its search doesn't use llms.txt. BotBrief publishes llms.txt and FAQ data as clear, machine-readable facts for AI assistants and chatbots, not as a Google ranking trick.
Do I need the free BotBrief plugin too?
Yes. Pro is an add-on to it, and installs it for you in one click; you can also download it here. On its own, the free plugin reads your pages, builds a fact sheet you confirm, writes FAQs, page descriptions and llms.txt from it, and checks what ChatGPT or Claude says about you with up to 6 questions. Pro adds four assistants, 30 questions, checks by email, history, branding and the agency dashboard.
I'm an agency. How do client sites work?
Install BotBrief and Pro on each client site and on your own site, where the dashboard lives. Each site uses one licence seat, so the Agency licence covers your site plus 24 clients. Connect each one to your dashboard with a one-time code. Each site uses its own AI keys.

Find out who AI recommends instead of you, and why. Then fix it.

From US$79.99 a year. Checks ChatGPT, Claude, Perplexity and Gemini, on your own keys.

Get BotBrief Pro

ChatGPT, Claude, Perplexity and Gemini are trademarks of their owners. BotBrief is not affiliated with or endorsed by OpenAI, Anthropic, Perplexity or Google. Screens show a demo business with made-up results.